Hours: 36
Salary: Competitive
Location: Shire Park, Kestral Way, Welwyn Garden City AL7 1GA
United Kingdom
Apply by: 30/04/2021
Shire Park, Kestral Way, Welwyn Garden City AL7 1GA
We are delighted to share a new opportunity within our Marketing team at Tesco for a Communications Campaign Manager working across Seasonal projects.
This is an excellent opportunity to join a thriving and busy team, producing distinctive seasonal multi channel campaigns through targeted, well branded and engaging communication assets, bringing our customer propositions to life.
This role would suit someone with strong communications experience across online and offline channels, exposure to working in/or with a 3rd party agency and engaging at a high level with Senior leadership.
- Building integrated, cross-functional marketing campaigns to improve Tesco priorities.
- Working with Brand and Proposition teams to write clear, single-minded briefs that take our business propositions and turn them into world class campaigns.
- Bringing our brand(s) to life through delivering creative excellence across all customer touch points within a our customer communications.
- Managing the campaign delivery process with our agencies including briefing, creative development and sign off with stakeholders.
- Collaborating with Media Planning and Channel teams to translate the brief into all customer touch points to land one seamless campaign.
- Forecasting and tracking the campaign budget, seeking out value for money and investment opportunities.
- Building and driving ongoing improvements to processes to make campaigns simpler to execute with stakeholders and our agencies.
- Partnering with insight colleagues to ensure campaigns are built on insight, creative testing is in place and campaigns are reviewed to drive continuous improvements.
- Building a communications brief
- Reviewing creative work against brief & feeding back
- Communications development and deployment experience across online / offline channels
- Agency management
- Cross functional teamwork leadership
- Media planning understanding
- Customer Intimacy/targeting
We offer excellent benefits that help make Tesco a great place to work. These include but aren’t limited to: