Campaign Planning Manager

Hours: 36

Salary: Competitive

Location: Shire Park, Kestral Way, Welwyn Garden City AL7 1GA

United Kingdom

Apply by: 01/07/2022


Campaign Planning Manager

Shire Park, Kestral Way, Welwyn Garden City AL7 1GA

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About the role

We are delighted to share that a new position has arisen for a Campaign Planning Manager to join the Marketing team here at Tesco.

The successful candidate will be responsible for managing business consult on the delivery of campaigns to drive the business strategy on customer growth, managing relationships between CRM and applied data science as well as overseeing delivery and providing insightful evaluations.

This role would suit someone who has strong business consultancy experience along with good data interpretation skills.

You will be responsible for

- Understanding the business customer growth strategy and acting as a trusted advisor (business consultant) as to how marketing campaigns can help to deliver against strategy
- Providing thought leadership to the CRM team to define omni-channel communications including problem solving and hypotheisis thinking to deliver against the strategy including putting in place a test & learn programme
- Forecasting and modelling the impact and cost of future activity to deliver against customer growth budget 
- Create & oversee the delivery of  the work plan for the ADS's; briefing team and ensuring ROI and measurable benefit defined
- Ensure that work is accurate and produced to agreed deadlines, and meeting data brief /specifications provided.
- Deliver weekly reporting & campaign evaluations including case studies for sharing
- Keep up to date with retail trends and best practice and make it relevant for CRM strategies
- Take ownership of your career and skills development
- Maintain all required skills & complete necessary training, acting in line with our values and Code of conduct

You will need

Business consultancy and work delivery oversight
Stakeholder management - building & managing relationships, listening & questionning
Logical thinking
Data interpretation, insight story telling and data visualisation
 

What’s in it for you

We offer excellent benefits that help make Tesco a great place to work! These include but aren’t limited to:

  • Annual bonus scheme 
  • Holiday starting at 25 days plus a personal day (plus 8 Bank holidays)
  • Retirement savings plan - save between 4% and 7.5% and Tesco will match your contribution
  • Life Assurance - 5 x contractual pay
  • Great colleague deals and discounts, saving you money on everyday purchases, eating out and utility bills for the home
  • Opportunities to get on - take advantage of our ongoing learning opportunities and award-winning training, to help you achieve the job and career you want

Click here to read more about the benefits we have available for our colleagues

About us

Our vision at Tesco is to become every customer's favourite way to shop, whether they are at home or out on the move. Our core purpose is ‘Serving our customers, communities and planet a little better every day’. Serving means more than a transactional relationship with our customers. It means acting as a responsible and sustainable business for all stakeholders, for the communities we are part of and for the planet.

We are proud to have an inclusive culture at Tesco where everyone truly feels able to be themselves. At Tesco, we not only celebrate diversity, but recognise the value and opportunity it brings. We're committed to creating a workplace where differences are valued, and make sure that all colleagues are given the same opportunities. We're a big business with diverse working patterns and many business areas which means that we can find something that works for you. Everyone is welcome at Tesco.

We have recently announced that we will be moving towards a more blended working week – combining office and remote working. Our offices will continue to be where we connect, collaborate and innovate. Please talk to us to about how this can work for you.

NOTE: Should you be successful in your application, your offer will be subject to and conditional upon you providing your bank account details on your agreed start date.

Application process

Our office application process varies depending on the role and the level of experience needed.

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