Campaign Manager - Food

Hours: 36

Salary: Competitive

Location: Shire Park, Kestral Way, Welwyn Garden City AL7 1GA

United Kingdom

Apply by: 13/07/2022


Campaign Manager - Food

Shire Park, Kestral Way, Welwyn Garden City AL7 1GA

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About the role

We have a fantastic opportunity for a Campaign Manager to join our Marketing Communications team. In this role you will deliver multi-channel campaigns through effective and engaging communications designed to improve perceptions of Tesco food quality. You will also be responsible for the local marketing of new stores and combating competitor openings.

You will be responsible for

  • End-to-end campaign management with large-scale budgets, focussed on driving food quality perception and bringing our brand(s) to life in mouth-watering food comms across all touch points
  • Writing and delivering single-minded and inspiring briefs to world-class agencies like BBH London and brilliant internal teams
  • Assessing, feeding back on, and developing the creative and strategic approach for each campaign
  • Collaborating with the Media Planning team to design integrated campaigns across paid, owned and earned channels
  • Working closely with the Brand and Proposition teams to build joined up plans, write briefs, and translate business challenges/opportunities into comms
  • Partnering with the Insight team to ensure that campaigns are built, tracked and improved based on data and insight.
  • Forecasting, managing, and tracking campaign budgets, always looking for ways to save
  • Proactively finding opportunities for campaign innovation and ways to improve

You will need

  • Experience developing and deploying integrated campaigns in media channels
  • The ability to craft and deliver communication briefs as well as assess and give feedback on strategic and creative work
  • Strong people management skills and cross-functional teams leadership
  • A genuine passion for food - restaurants, cooking, eating, watching

What’s in it for you

We offer excellent benefits that help make Tesco a great place to work! These include but aren’t limited to:

  • Annual bonus scheme 
  • Holiday starting at 25 days plus a personal day (plus 8 Bank holidays)
  • Retirement savings plan - save between 4% and 7.5% and Tesco will match your contribution
  • Life Assurance - 5 x contractual pay
  • Great colleague deals and discounts, saving you money on everyday purchases, eating out and utility bills for the home
  • Opportunities to get on - take advantage of our ongoing learning opportunities and award-winning training, to help you achieve the job and career you want

Click here to read more about the benefits we have available for our colleagues

About us

Our vision at Tesco is to become every customer's favourite way to shop, whether they are at home or out on the move. Our core purpose is ‘Serving our customers, communities and planet a little better every day’. Serving means more than a transactional relationship with our customers. It means acting as a responsible and sustainable business for all stakeholders, for the communities we are part of and for the planet.

We are proud to have an inclusive culture at Tesco where everyone truly feels able to be themselves. At Tesco, we not only celebrate diversity, but recognise the value and opportunity it brings. We're committed to creating a workplace where differences are valued, and make sure that all colleagues are given the same opportunities. We're a big business with diverse working patterns and many business areas which means that we can find something that works for you. Everyone is welcome at Tesco.

We have recently announced that we will be moving towards a more blended working week – combining office and remote working. Our offices will continue to be where we connect, collaborate and innovate. Please talk to us to about how this can work for you.

NOTE: Should you be successful in your application, your offer will be subject to and conditional upon you providing your bank account details on your agreed start date.

Application process

Our office application process varies depending on the role and the level of experience needed.

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