Head of Insight - In House Research

Hours: 36

Salary: Competitive

Location: Shire Park, Kestral Way, Welwyn Garden City AL7 1GA

United Kingdom

Apply by: 07/02/2023


Head of Insight - In House Research

Shire Park, Kestral Way, Welwyn Garden City AL7 1GA

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About the role

We have a very exciting opportunity as we are setting up a brand new team within the Insights function! The In House Research team will be set up from first principles, staffed and a new operating model put in place within Tesco. It is a role with Group accountability and focuses on the in-house research strategy and delivery of a broad work plan to support insight needs for Customer, Product, Channels, Strategy and monetisation of our panel capability through dunnhumby.

You will be responsible for

  • Leading a team of researchers, with accountability for the health of Tesco's internal customer panel which is behaviourally linked to Clubcard.
  • Set the strategy for research at Tesco, which includes the data, technology roadmap and relationships with our agency and technology platform providers.
  • Responsible for the insight to action value delivered from our Customer Experience programme, Customer Closeness, Customer Panel and from qualitative research conducted in our assessment centres, viewing facilities
  • Reduce the cost of research by driving efficiencies and by ensuring we have standardised and efficient processes for trial evaluations, pack testing, concept testing, comms testing.
  • Create thought leadership that provokes and encourages new propositions to ensure Tesco drives its Brand, Customer Experience, Customer Growth and Market Share targets.
  • Influence the changes we make to the customer proposition

You will need

  • Experienced research leader with strong capability building track record
  • Agency and/or retail and channel experience desirable
  • Diagnostic approach, can understand data to identify trends and highlight what truly matters and/or will make the biggest difference
  • An innovative problem solver, who can use operational data and research data in tandem to generate insight
  • Segmentation and strong quant/analytics background given mixed methods commonly used

What’s in it for you

We offer excellent benefits that help make Tesco a great place to work! These include but aren’t limited to:

  • Annual bonus scheme of up to 45% of base salary 
  • Holiday starting at 25 days plus a personal day (plus 8 Bank holidays)
  • Car allowance of £7,320 per annum
  • Private medical insurance offered by Bupa
  • Retirement savings plan - save between 6% and 10% and Tesco will match at a rate of x1.5
  • Life Assurance - 5 x contractual pay
  • Great colleague deals and discounts, saving you money on everyday purchases, eating out and utility bills for the home
  • Opportunities to get on - take advantage of our ongoing learning opportunities and award-winning training, to help you achieve the job and career you want

Click here to read more about the benefits we have available for our colleagues

About us

Our vision at Tesco is to become every customer's favourite way to shop, whether they are at home or out on the move. Our core purpose is ‘Serving our customers, communities and planet a little better every day’. Serving means more than a transactional relationship with our customers. It means acting as a responsible and sustainable business for all stakeholders, for the communities we are part of and for the planet.

We are proud to have an inclusive culture at Tesco where everyone truly feels able to be themselves. At Tesco, we not only celebrate diversity, but recognise the value and opportunity it brings. We're committed to creating a workplace where differences are valued, and make sure that all colleagues are given the same opportunities. We're a big business with diverse working patterns and many business areas which means that we can find something that works for you. Everyone is welcome at Tesco.

We have recently announced that we will be moving towards a more blended working week – combining office and remote working. Our offices will continue to be where we connect, collaborate and innovate. Please talk to us to about how this can work for you.

NOTE: Should you be successful in your application, your offer will be subject to and conditional upon you providing your bank account details on your agreed start date.

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