PR & VIP Talent Executive

Hours: 36

Salary: Competitive

Location: WGC

United Kingdom

Apply by: 05/12/2022

PR & VIP Talent Executive


Add to basket Share Apply

About the role

We are delighted to share that we are recruiting for a PR and VIP Talent Executive to join our F&F team here at Tesco. 

The marketing team is the heart of where F&F plan and create everything that our customers will see across our marketing communications worldwide. Within this, our PR team are fast paced, incredibly creative and work collaboratively with each other to help get the job done.

With the ever-changing trends in the market, the PR team are the front-line ambassadors that help to spread the word when it comes to our latest must-haves and quality messages.

Meticulous planning and outstanding relationship management are the two key elements that aid in the success of this department; with regular liaison amongst our commercial teams, internal leadership teams and of course, the fashion press.

You will be responsible for


  • Building and maintaining strong relationships with media
  • Proactively informing press of new collections, launches and collaborations with strategic pitching and gifting initiatives
  • Drafting press releases to support new collections, brand & talent campaigns and initiatives
  • Planning and executing seasonal press events
  • Becoming an expert using PR media monitoring tools, using your natural inquisitive nature to develop actionable insight for the business and embed the insights into the relevant campaign effectiveness reports
  • Work with media houses to create and deliver impactful PR sponsorships
  • Helping with the management of the PR budget, including raising POs

Talent & Communities

  • Helping to identify and build relationships with brand appropriate talent
  • Supporting in the planning and delivery of VIP, talent and influencer strategies.
  • PR lead for Talent Campaigns
  • Sample management of talent & VIP edits, collaborating with buying and design teams.
  • Evaluating talent marketing campaigns, partnerships, and collaborations against KPIs
  • Managing Talent content calendar and sharing with global markets to help with content planning
  • Supporting with management of Talent PR & content shoots
  • Overseeing talent’s deliverables and content. Liaising with buying teams and for product drops to align.

You will need

  •  Experience working in an editorial environment and/or in a fashion PR role
  • Excellent verbal and written communication skills including copy writing
  • Strong ability to influence at all levels and stakeholder management
  • Established contacts in the fashion/lifestyle industry
  • Robust knowledge of social media platforms and an interest in keeping up to date with changing social media trends
  • Proven budget and project management skills
  • Sound working knowledge of IT packages - Excel, Word, PowerPoint, Photoshop and Outlook
  • Experience of working with Influencer intelligence a bonus but not essential

Personal traits…

  • Highly organised and efficient with ‘can do’ proactive attitude
  • driven and proactive. As a new team, we’re shaping our world, so you’ll need to be able to drive projects forward using your initiative and internal contacts
  • Comfortable with ambiguity
  • a good communicator at all levels (not a chatterbox or a waffler, but articulate and persuasive)
  • Adaptable. From time to time, you may be asked to work on campaign communications outside of the PR channel; so you’ll relish the opportunity to learn new things
  • Ability to multi-task and manage conflicting deadlines
  • A natural curiosity and love for the fashion industry, keeping up to date with the latest trends and opportunities.
  • A true team player is essential and a genuine desire to talk to and work alongside others to get the job done


What’s in it for you

We offer excellent benefits that help make Tesco a great place to work! These include but are not limited to:

  • Annual bonus scheme.
  • Holiday starting at 20 days plus a personal day rising to 22 days after 12 months (plus 8 Bank holidays).
  • Retirement savings plan - save between 4% and 7.5% and Tesco will match your contribution.
  • Life Assurance - 5 x contractual pay.
  • Great colleague deals and discounts, saving you money on everyday purchases, eating out and utility bills for the home.
  • Opportunities to get on - take advantage of our ongoing learning opportunities and award-winning training, to help you achieve the job and career you want.

Click here to read more about the benefits we have available for our colleagues.

About us

Our vision at Tesco is to become every customer's favourite way to shop, whether they are at home or out on the move. Our core purpose is ‘Serving our customers, communities and planet a little better every day’. Serving means more than a transactional relationship with our customers. It means acting as a responsible and sustainable business for all stakeholders, for the communities we are part of and for the planet.

We are proud to have an inclusive culture at Tesco where everyone truly feels able to be themselves. At Tesco, we not only celebrate diversity, but recognise the value and opportunity it brings. We're committed to creating a workplace where differences are valued, and make sure that all colleagues are given the same opportunities. We're a big business with diverse working patterns and many business areas which means that we can find something that works for you. Everyone is welcome at Tesco.

We have recently announced that we will be moving towards a more blended working week – combining office and remote working. Our offices will continue to be where we connect, collaborate and innovate. Please talk to us to about how this can work for you.

NOTE: Should you be successful in your application, your offer will be subject to and conditional upon you providing your bank account details on your agreed start date.

Back to top